What is your name and business name?
Debbie Adlof, Community Word
Tell us about your company:
The Community Word is a FREE monthly Peoria newspaper that covers all Peoria news. It began in 1977 as the West Bluff Word and expanded to include the entire Peoria area. The paper has a web site, which has all the articles from the monthly print version. It also has a blog site, which is where I post daily happenings and press releases. Advertising is the only way the paper has to pay for itself. Ads are very reasonably priced – I’ve not raised the price of the paper at all during the 13 years as its care-taker. The beauty of a monthly newspaper is that people tend to read from the paper throughout the month rather than at a one-time sitting. Therefore, the readers are exposed to the articles and the advertising multiple times throughout the month.
How did you get started?
I used to write for the paper before I was offered the opportunity to become the editor/owner/caretaker.
What would you do if you didn’t have your company?
I would probably write. I miss it.
What advice would you give others starting a business?
Make a business plan and follow it. Remember that you are the last person in line to get paid!
What do you attribute to your success?
Persistence and a good work ethic.
Tell us something that no one else knows about you
I am truly an introvert.
Anything else you care to share?
How can people contact you if they need your services?
The office phone is: 309-692-0644
The fax number is: 309-692-7909
My cell phone number is: 309-360-6962
The email address is: firstname.lastname@example.org