How Often do You Need to Check an Adwords Account?

How Often do You Need to Check an Adwords Account?

In a perfect world, you could set up a Google AdWords campaign, fill in your billing details, and then let it run forever… with fresh customers coming to your site every day without any further maintenance or input from you. In reality though, you do need to check on...
What Is a Facebook Fan Really Worth?

What Is a Facebook Fan Really Worth?

This is a question any business owner who tries social media marketing inevitably ends up asking themselves. It’s another way of saying: “What is the time and effort I’m spending really worth?” The fact that social media is usually all about building relationships and...
Why Bad Words Really Can Hurt You

Why Bad Words Really Can Hurt You

So, someone went on the Internet and decided to say something bad about you, your company, or your products and services. The best thing to do is probably shrug it off, remember what your mom said about “sticks and stones,” and move on with your day… right? Probably...
Google Analytics – What does it all mean?

Google Analytics – What does it all mean?

Each month you will get an email from me with your website statistics attached.  I know it can look overwhelming so I thought I would break it down for you to help you sort out what it all means.  First off, I would love to take the credit with providing you with this...